Take-Aways (AI)
  • The Austri­an data pro­tec­tion aut­ho­ri­ty clas­si­fi­es Goog­le Ana­ly­tics IDs as per­so­nal; the sin­gu­la­rizati­on alo­ne is suf­fi­ci­ent for an inf­rin­ge­ment of the fun­da­men­tal right to data protection.
  • The DPA rejects a risk-based approach to third coun­try trans­fers; gaps in the recipient’s legal pro­tec­tion must not be accepted.
  • Com­pli­ance mea­su­res can miti­ga­te sanc­tions, but do not chan­ge the assess­ment of the per­mis­si­bi­li­ty of the spe­ci­fic inter­na­tio­nal transfer.

From Schrems II to Goog­le Ana­ly­tics I…

On Decem­ber 22, 2021, the Austri­an Data Pro­tec­tion Aut­ho­ri­ty (DPA) had ruled, fol­lo­wing a com­plaint by NOYB, that the use of Goog­le Ana­ly­tics vio­la­tes the GDPRbecau­se per­so­nal data is ther­eby trans­fer­red to the USA – accor­ding to the DPO – that the stan­dard con­trac­tu­al clau­ses do not pro­vi­de ade­qua­te pro­tec­tion here and that the mea­su­res taken by Goog­le for pro­tec­tion are not sufficient.

The decis­i­on has signi­fi­can­ce far bey­ond Goog­le Ana­ly­tics, among other things becau­se it assu­mes that a per­so­nal refe­rence of a data does not requi­re iden­ti­fi­ca­ti­on, but only a sing­ling out, a Sin­gu­la­rizati­on; in addi­ti­on we have repor­ted. Howe­ver, some state­ments were not enti­re­ly clear, and one could quiet­ly hope that the DSB did not real­ly mean sin­gu­la­rizati­on, and per­haps even for the sur­vi­val of the “risk-based approach” to the que­sti­on of whe­ther a defi­ci­ent for­eign legal system pre­clu­des a trans­fer abroad.

… to Goog­le Ana­ly­tics II

This hope was given only a short life. The DSB has fol­lo­wed up on Goog­le Ana­ly­tics. In a fur­ther decis­i­on of April 22, 2022 (available at noyb). in a par­al­lel pro­ce­e­ding to Goog­le Ana­ly­tics I, it has ans­we­red the out­stan­ding que­sti­ons, in line with the fun­da­men­tal rights con­cep­ti­on of data pro­tec­tion. noyb has issued a Media release on the decis­i­on published.

Yes, a sin­gu­la­rizati­on is suf­fi­ci­ent (at least here)

First, uni­que Goog­le Ana­ly­tics iden­ti­fiers are per­so­nal to the DPO becau­se it is pos­si­ble to use them to distin­gu­ish web­site visi­tors. What was not com­ple­te­ly clear in the Goog­le Ana­ly­tics I decis­i­on, it is now: For the DPOs sin­gu­la­rizati­on is suf­fi­ci­ent – at least in the online sec­tor.:

In the opi­ni­on of the data pro­tec­tion aut­ho­ri­ty, the­re is an inter­fe­rence with the fun­da­men­tal right to data pro­tec­tion […] if cer­tain bodies take mea­su­res – in this case the Assign­ment of such iden­ti­fi­ca­ti­on num­bers – to indi­vi­dua­li­ze web­site visi­tors in this way. A stan­dard of “iden­ti­fia­bi­li­ty” in the sen­se that it must be imme­dia­te­ly pos­si­ble to iden­ti­fy such iden­ti­fi­ca­ti­on num­bers also with a cer­tain “face” of a natu­ral per­son – thus in par­ti­cu­lar with the name of the com­plainant – to con­nect is Not offe­red  […].

It is cer­tain­ly no coin­ci­dence that the DPA expli­ci­t­ly refers to the Eng­lish ver­si­on of the GDPR, to the phra­se “sing­ling out” (reci­tal 26). She obvious­ly wan­ted to dis­pel any doubt that sin­gu­la­rizati­on is real­ly meant.

As in the Goog­le Ana­ly­tics I decis­i­on, the DPA could have left this que­sti­on its­elf open, even if it ans­we­red it decisi­ve­ly, becau­se in the pre­sent case iden­ti­fi­ca­ti­on in the pro­per sen­se was pos­si­ble accor­ding to the fin­dings of fact.

The “risk-based” approach does not app­ly to data transfers

The DPA first assu­mes that the stan­dard con­trac­tu­al clau­ses do not in them­sel­ves sup­port a trans­fer to the U.S. becau­se the Schrems II case law is rele­vant (sin­ce Goog­le ope­ra­tes as an “elec­tro­nic com­mu­ni­ca­ti­ons ser­vice pro­vi­der” within the mea­ning of U.S. law). What would be requi­red, the­r­e­fo­re, would be “addi­tio­nal mea­su­res” in the sen­se of the Schrems II decis­i­on and the rele­vant gui­de­lines of the EDSA.

The DPO does not ask here about the pro­ba­bi­li­tythat pro­ble­ma­tic U.S. law actual­ly applies. The fact that local aut­ho­ri­ties are not bound by the stan­dard con­trac­tu­al clau­ses and can make use of pro­ble­ma­tic access rights is suf­fi­ci­ent. This makes the DPA reject the so-cal­led “risk-based approach.” This beco­mes even clea­rer when exami­ning the addi­tio­nal mea­su­res. In the pre­sent case, no mea­su­res are evi­dent that would

Legal pro­tec­tion gaps – i.e., the access and sur­veil­lan­ce capa­bi­li­ties of U.S. intel­li­gence agen­ci­es -. clo­se.

For exam­p­le, it was not evident,

The ext­ent to which pro­tec­tion of com­mu­ni­ca­ti­ons bet­ween Goog­le ser­vices, pro­tec­tion of data in tran­sit bet­ween data cen­ters, pro­tec­tion of com­mu­ni­ca­ti­ons bet­ween users and web­sites, or “on-site secu­ri­ty” limits the abili­ty of U.S. intel­li­gence agen­ci­es to access data based on U.S. law actual­ly pre­vent or rest­rict.

And fur­ther:

As long as [Goog­le] its­elf the Pos­si­bi­li­ty has access to data in plain textThe tech­ni­cal mea­su­res put for­ward can­not be regard­ed as effec­ti­ve in the sen­se of the abo­ve considerations.

For the DSB, this means that the “risk-based approach” for trans­fers to third count­ries does not. Gaps in legal pro­tec­tion in local law must the­r­e­fo­re not be accept­ed. It is not enough that the appli­ca­ti­on of such loopho­les is suf­fi­ci­ent­ly unli­kely or that the risk they pose to the per­sons con­cer­ned is suf­fi­ci­ent­ly low.

More points

It is worth men­tio­ning that the Web­site lan­guage accor­ding to the DPO No sup­p­ly ali­gnment in all sta­tes rea­sons in which this lan­guage is spo­ken. This que­sti­on play­ed a role in the exami­na­ti­on of the com­pe­tence of the DPO:

The theo­re­ti­cal pos­si­bi­li­ty that Ger­man-spea­king per­sons from a Mem­ber Sta­te other than Austria can access www.___at is not suf­fi­ci­ent to justi­fy the “effects on data sub­jects in more than one Mem­ber Sta­te” under Artic­le 4(23)(b) of the GDPR.

Accor­ding to this rea­so­ning, an Eng­lish-lan­guage ver­si­on of a web­site acce­s­si­ble under a .ch domain, for exam­p­le, can­not justi­fy the appli­ca­bi­li­ty of the GDPR. This is cor­rect; at most, a gene­ral inter­na­tio­nal ori­en­ta­ti­on can be con­clu­ded from this, not such an ori­en­ta­ti­on to an EEA state.

Notes

The DSB’s decis­i­on is not sur­pri­sing. It does not only go back to “Goog­le Ana­ly­tics I”. The then Art. 29 Data Pro­tec­tion Working Par­ty, today’s EDSA, sta­ted in 2014 with regard to the risk-based approach:

It is important to note that – even with the adop­ti­on of a risk-based approach – the­re is no que­sti­on of the rights of indi­vi­du­als being wea­k­en­ed in respect of their per­so­nal data. Tho­se rights must be just as strong even if the pro­ce­s­sing in que­sti­on is rela­tively ‘low risk’. Rather, the sca­la­bi­li­ty of legal obli­ga­ti­ons based on risk addres­ses com­pli­ance mecha­nisms. This means that a data con­trol­ler who­se pro­ce­s­sing is rela­tively low risk may not have to do as much to com­ply with its legal obli­ga­ti­ons as a data con­trol­ler who­se pro­ce­s­sing is high-risk.

[…]

1/ Pro­tec­tion of per­so­nal data is a fun­da­men­tal right […].
2/ Rights gran­ted to the data sub­ject by EU law should be respec­ted regard­less of the level of the risks which the lat­ter incur […].
[…] 4/ Fun­da­men­tal prin­ci­ples appli­ca­ble to the con­trol­lers (i.e. legi­ti­ma­cy, data mini­mizati­on, pur­po­se limi­ta­ti­on, trans­pa­ren­cy, data inte­gri­ty, data accu­ra­cy) should remain the samewha­te­ver the pro­ce­s­sing and the risks for the data subjects. […]

This does not mean that the GDPR does not reco­gnize a risk-based approach. Howe­ver, it only means that Orga­nizatio­nal com­pli­ance mea­su­res must be ali­gned with the risks for data sub­jects, which the Artic­le 29 Working Par­ty expres­ses as follows:

3/ The­re can be dif­fe­rent levels of accoun­ta­bi­li­ty obli­ga­ti­ons depen­ding on the risk posed by
the pro­ce­s­sing in que­sti­on. Howe­ver con­trol­lers should always be accoun­ta­ble for compliance
with data pro­tec­tion obli­ga­ti­ons […] wha­te­ver […] the risks for data sub­jects are.
[…] 5/ Imple­men­ta­ti­on of con­trol­lers’ obli­ga­ti­ons through accoun­ta­bi­li­ty tools and mea­su­res (e.g. impact assess­ment, data pro­tec­tion by design, data breach noti­fi­ca­ti­on, secu­ri­ty mea­su­res, cer­ti­fi­ca­ti­ons) can and should be varied accor­ding to the type of pro­ce­s­sing and the pri­va­cy risks for data sub­jects. The­re should be reco­gni­ti­on that not every accoun­ta­bi­li­ty obli­ga­ti­on is neces­sa­ry in every case – for exam­p­le whe­re pro­ce­s­sing is small-sca­le, simp­le and low-risk.

Com­pli­ance mea­su­res may the­r­e­fo­re be ali­gned with the risks. In the case of con­cre­te data pro­ce­s­sing, it must nevert­hel­ess be ensu­red that a vio­la­ti­on does not occur. To put it ano­ther way: If a breach occurs, the com­pa­ny can­not argue that it has taken com­pli­ance mea­su­res. A breach that has occur­red Vio­la­ti­on is the­r­e­fo­re not cured by the fact that risk-ori­en­ted com­pli­ance mea­su­res have been taken.

This is con­si­stent becau­se the GDPR lar­ge­ly lacks a fle­xi­ble justi­fi­ca­ti­on con­cept; cor­re­spon­ding con­side­ra­ti­ons can only be incor­po­ra­ted into per­mis­si­ve acts. As a result, a risk-based approach thus applies

  • in the abstract exami­na­ti­on of a company’s compliance,
  • but not in the spe­ci­fic exami­na­ti­on of a violation.

In con­nec­tion with the Dis­clo­sure abroad this means that for the fac­tu­al level – the unaut­ho­ri­zed trans­fer – it must be exami­ned whe­ther every cont­act with pro­ble­ma­tic law is to be avo­ided or only an increa­sed cor­re­spon­ding risk. In con­trast, it is not decisi­ve whe­ther the com­pa­ny has taken com­pli­ance mea­su­res pro­s­pec­tively, e.g. an appro­pria­te pro­cess for risk assess­ments for for­eign trans­fers (“TIAs”).

The DPO assu­mes that the facts of the trans­fer do not bear any resi­du­al risk that pro­ble­ma­tic law could be applied, which is why it could not come to any other con­clu­si­on. One can reject this basic assump­ti­on for good rea­sons. Howe­ver, it would be bet­ter not to speak of the risk-based approach, becau­se it con­cerns a con­cre­te act and not a com­pli­ance mea­su­re. More cor­rect would be the expres­si­on of the indi­vi­du­al­ly and con­cre­te­ly appro­pria­te level of pro­tec­tionwhich is to be exami­ned with refe­rence to an indi­vi­du­al trans­mis­si­on and, whe­re appli­ca­ble, is con­vey­ed by the stan­dard clau­ses; this in distinc­tion to the gene­ral-abstract appro­pria­te level in the case of a rea­son­ab­leness decis­i­on. This distinc­tion would make it clea­rer that it is not so much a que­sti­on of accep­ting a resi­du­al risk out of pure prag­ma­tism, but rather of the con­cre­te very legi­ti­ma­te que­sti­on of whe­ther the export­er has a serious rea­son to fear that cer­tain con­cre­te­ly trans­fer­red data are expo­sed to the effect of pro­ble­ma­tic law.

Howe­ver, com­pli­ance mea­su­res remain signi­fi­cant even in the event of a vio­la­ti­on, but not at the level of the vio­la­ti­on, but rather at that of the Legal con­se­quen­ces. Here you can sanc­tion-redu­cing have an effect. For exam­p­le, anti­trust law also under­stands the “Com­pli­ance Defen­se“This can be seen, for exam­p­le, in the Ger­man Car­tel Act (Act against Restraints of Com­pe­ti­ti­on, GWB), which was not amen­ded until Janu­ary 2021: Among other things, “rea­sonable and effec­ti­ve pre­cau­ti­ons taken pri­or to the inf­rin­ge­ment to pre­vent and detect inf­rin­ge­ments” are taken into account when asses­sing sanc­tions (in Switz­er­land, a cor­re­spon­ding pro­vi­si­on was deli­bera­te­ly omitted).

In Switz­er­land the­re is ano­ther point to con­sider. Becau­se the con­cep­ti­on of data pro­tec­tion law is pri­ma­ri­ly one of per­so­nal rights, only a ille­gal Data breach prohibited.

In gene­ral per­so­na­li­ty rights, this is reflec­ted in a dou­ble test. On the one hand, the beha­vi­or must exce­ed the thres­hold of the soci­al­ly ade­qua­te, i.e., reach a cer­tain level of seve­ri­ty, and on the other hand, a vio­la­ti­on can be justi­fi­ed. In this respect, data pro­tec­tion law crea­tes Apron pro­tec­tionIt replaces the first test thres­hold with the fic­tion of a vio­la­ti­on of per­so­na­li­ty rights in the event of a vio­la­ti­on of an editing prin­ci­ple. In this respect, it is stric­ter than the gene­ral right of personality.

It remains one Justi­fi­ca­ti­on but is open to it. Accor­din­gly, the vio­la­ti­on of a sub­jec­ti­ve data pro­tec­tion right is not unlawful if it is justi­fi­ed, for exam­p­le, by over­ri­ding inte­rests. In the case of Weig­hing of inte­rests howe­ver, all cir­cum­stances must be taken into account and weigh­ted – this inclu­des the effort requi­red to avo­id the vio­la­ti­on as well as its seve­ri­ty. In this respect, and at least within this frame­work, Swiss law the­r­e­fo­re cer­tain­ly reco­gnizes a risk-based approach, even at the fac­tu­al or unlawful­ness level.